China digital marketing

WeChat is still the number one platform in China. Especially when it comes to the e-commerce stores. With WeChat, there are always new trends that are getting the best results, and that is making [...]

When it comes to WeChat, this is for sure one of China’s most popular and used the app. This is because of all the benefits that you are going to get from the app. And, the best part of the app [...]

China’s advertising market overview has increased during the period of 2017. There are many things that assisted to this increase. During 2015 and 2016, the advertising market was decreasing. [...]

With the Chinese e-commerce shopping, there are four things that are trending at the moment. Things that Chinese people are using more and more. There are so many things about the e-commerce [...]

It is known that Chinese post-95s are internet natives. Meaning that they are the age group that is known to be more on the internet as anyone else before them. That these age groups don’t know [...]

Research reports are in. There are many different things that parents are thinking about the 2017 education. This statement is not just about the education of one country, but the attitude about [...]

Can you believe, that China has spent more than 57.2 percent on digital advertisements during 2017? This is something that happened for the first time in history for China. They spend more on [...]

Alibaba, China’s largest retail marketplace, has surprised the Digital Market with its revenue results in Q3 2017: active consumers grew to 488M and Alibaba gained a revenue growth of 61%. They [...]

Digital marketing in China is changing and taking the lead worldwide. Since blogs and social media accounts started gaining relevance, the marketing strategies of large brands have changed and [...]

Chinese Single’s Day (11/11) is a big event each year, and 2017 was no different. In China, eCommerce companies make the most of the country’s Double 11 Shopping Festival, which this month [...]

Over 140,000 brands are expected to participate in this year’s Double 11, the largest online shopping day in the world. Russia and some European countries are invited to this particular festival [...]

China’s E-Commerce Research Center recently released a report entitled “The E-Commerce Market in China in 2017”. Among the e-commerce sectors considered was the market for fresh food, which [...]